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Excellence in Real Estate

Use a REALTOR(R).

As a buyer, it usually costs nothing to hire a real estate professional to help you find and purchase a home--your Realtor will likely get a portion of the commission the seller pays to his Realtor. When choosing an agent, get referrals from friends, relatives, and co-workers, and then interview as many agents as possible. Pick an agent that works in the neighborhoods you're interested in. Listen to your agent, but make your own decision.

Price your home realistically.

Sales statistics show that properties that are initially priced too high eventually sell for less than properties that were correctly priced in the first place. Also, over-priced houses can take months or even years to sell, while properly priced houses usually sell in a matter of weeks or even days. When selecting your agent, make sure that each Realtor you interview presents a CMA (or Comparative Market Analysis) that shows what he or she thinks your house is worth. The average or median price will likely be very close to your home's true market value.

Select your agent to maximize your exposure.

When selling your home, you should select a real estate agent who can expose your property to the biggest market to ensure the fastest sale at the best possible price. Ask your prospective agents about the different ways they plan to advertise your home. Good agents should use the MLS, national and local promotion on the Internet, yard and neighborhood signs.

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Why Choose a REALTOR With a GRI designation?  

 

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